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Digital Marketing Strategy: How to Use Internet Video Marketing to Drive...

Are you taking advantage of the many benefits that internet video marketing has to offer? Wait…have you even produced a video yet? Would you like to get started, but you aren’t sure how? To discover...

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My Trip to NMX Blogworld in Las Vegas

Just over a week ago, I returned from my trip to Las Vegas where I attended the New Media Expo. This is an event that has been around for a long time and this was my first year attending it. Below are...

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How to Create Video

The following article is a guest post by By Alyce Currier, Content Strategist at Wistia. Video can be an extremely valuable tool in your marketing arsenal. It’s better than plain text at creating a...

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How to Track (and Respond to) Video Engagement Using Infusionsoft

When it comes to engaging your audience online, there is no substitute for video. With video, you can do more to convey what is unique to you and your brand than you can with virtually any other form...

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The First 3 Steps to Successful Content Marketing

Between the work I do via our consulting division and the mastermind group that I lead, I find myself spending a great of time talking about a topic that is near and dear to my heart: How to develop a...

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10 Things You Need to Know About Creating a Buyer Persona Template

BuyerPersona   Welcome back to another video in my series on content marketing. In this video, as the headlines might clue you in, we’ll be talking about Buyer Personas. Creating a Buyer Persona is...

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How Peppershock Media is Using Online Video Marketing to Land Government...

Government Contracts? Easy. International Corporations as clients? No sweat. You’d think from the from the client list that Peppershock Media is a specialty firm based in NYC or something – and then...

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How to Podcast and Attract Clients

Wondering how to attract clients with podcasting? Podcasting is so much easier than taking a regular ‘sales guy’ approach. You get to be a reporter, and most people respond much more positively to a...

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